Safeguarding Innovation: Vivid’s commitment to its patented VeloTaper

Vivid’s fully in-house designed and manufactured automatic flatbed taping system, VeloTaper, applies double-sided tape with remarkable precision across various media.

In September 2022, Vivid introduced the innovative VeloTaper system, a key component of its VeloBlade lineup of digital die-cutting solutions.

Velotaper

This fully in-house designed and manufactured automatic flatbed taping system applies double-sided tape with remarkable precision across various media, offering significant time and cost savings for print service providers. To protect this groundbreaking technology, Vivid filed for a UK patent in early 2021 and has implemented an international patent strategy.

The VeloTaper has transformed efficiency in print finishing. By automating the previously manual task of applying double-sided tape, it not only boosts productivity but also ensures exceptional accuracy, minimising waste and allowing operators to concentrate on other important tasks. It can place and cut a range of double-sided tapes up to 22mm in width precisely along both the X and Y axis. The system integrates flawlessly with the VeloBlade Volta+ models, enabling users to cut, crease, and tape in a single operation.

This innovation has garnered significant recognition, winning several prestigious awards, including:

  • The Pinnacle InterTech Award in 2022 for Best Technology from the PRINTING United Alliance
  • The IPIA Innovation Masterclass Award in 2022
  • The title of Print Finishing Equipment Company of the Year at the Corporate LiveWire Global Awards 2022/23
  • The EDP Award in 2024

Gavin Ward, Vivid’s Technical Director, shares the motivation behind the VeloTaper: “We saw a substantial gap in the market. While our systems were capable of cutting and creasing packaging, the application of double-sided tape remained a manual process. This realisation drove us to develop a fully automated solution that eliminates inconsistencies and further enhances speed and efficiency.”

The VeloTaper has achieved remarkable success, with many units sold worldwide. However, with success often comes the risk of imitation. Aware of this, Vivid has proactively sought patent protection to defend its technology against potential copycats. Recently, the company took successful action against a dealer attempting to import counterfeit products, underscoring its commitment to safeguarding its imaginative innovations.

Martin Evans, Managing Director, emphasises, “All of our technology is developed in-house, and protecting our intellectual property is a top priority for us. Patents are not just about safeguarding our ideas; they ensure our customers receive the quality, reliability and superiority that only Vivid can provide.”

Looking ahead, Vivid plans to broaden the VeloTaper’s application by adapting it for their larger Nexus range, set to launch in 2025. As the company continues to innovate, its dedication to protecting intellectual property remains steadfast.

With over 20 patents already in its portfolio, Vivid stands as a leader in print finishing technology and a strong advocate for innovation protection. The VeloTaper exemplifies the company’s commitment to delivering cutting-edge solutions while helping its customers maintain a significant competitive edge in the market with their investment from Vivid.

For more information, please visit: vivid-online.com

Soyang Europe and Josero appointed resellers for Vivid Laminating Technologies’ VeloBlade range

Related posts

Latest stories