The East Midlands company has invested in its printing services by purchasing a swissQprint Kudu flatbed printer.
Find other articles about the SwissQprint Kudu here.
Founded in 2003 in Nottingham, Print & Display (P&D) delivers 3D point-of-sale displays and has some of the UK’s largest supermarkets and brands as clients.
Specialising in cosmetics branding, the company has developed its print offerings over the years to reach more clients.
P&D decided to invest in a swissQprint Kudu after a rigorous due diligence process that began in 2020. They talked to other swissQprint customers before committing to the EDP (European Digital Press) award-winning flatbed printer.
The swissQprint Kudu was installed in the first week of March this year.
swissQprint Kudu: Enhanced cosmetic offering
The Kudu has significantly improved P&D’s production speeds, operating eight times faster than its old machine. The SwissQprint roll-to-roll option also processes roll stock.
The printer’s six-colour configuration delivers the exceptional quality demanded by the cosmetics sector. The Kudu’s 1350 dpi resolution and ability to print delicate facial and skin tones are proving perfect for high-end fragrance units and point-of-sale displays.
Additionally, the white ink is particularly beneficial for printing on mirror board. Together with the effect varnish, it enables 3D and textured embossing finishes, including swissQprint’s unique droptix effects to be printed.
swissQprint Kudu: Driving sustainability
Key to P&D’s decision to invest in the Kudu was SwissQprint’s alignment with the company’s sustainability goals. The Kudu’s certified low energy consumption of only 2.2 kilowatt-hours, equal to an average kettle, and Greenguard Gold-certified inks will help customers achieve lower carbon print solutions.
Ian Maxfield, Regional Sales Manager at swissQprint, said, “swissQprint is dedicated to combining technological excellence with sustainability and performance, and the Kudu is a prime example of that. Its energy-efficient operation and eco-conscious features will contribute to P&D’s sustainability initiatives while elevating their printing services provided to clients. We’re delighted to help them achieve their green goals.”
An eye to the future
The Kudu complements the existing fleet of printers. Given its flexibility to handle work overflow and high-end printing tasks it plays a vital role in the company’s growth.
With swissQprint machines having a service life of over a decade and with a new 36-month warranty, the business can be assured it has high-quality printing for years to come.
Garry Hatfield, Director at P&D, said, “The introduction of the Kudu is a milestone for us. It’s not just an upgrade in our printing capabilities; it’s a testament to our commitment to quality, innovation, and sustainability. With the Kudu, we are now equipped to offer our clients printing solutions that are both high-quality and eco-friendly.”
