Dayfold Group says the recently installed HP Latex R2000 printer has allowed the company to expand its print service offering.
Diversified print business Dayfold Group describes the impact of its new HP Latex R2000, revealing that the machine has allowed the company to bring large-format work in-house and expand its service offering.
Established 30 years ago, Dayfold has built a reputation for supplying quality, premium printed products to customers across a range of markets. The company operates from specialist facilities in Dorset and Bath, serving clients across the UK and the Channel Islands.
At the end of last year, Managing Director Del Simmons led a management buyout of the company, shortly after which Dayfold pushed ahead with a double equipment investment from HP. The first purchase came in the form of an HP Indigo 7K, which joined an existing HP Indigo Press 5500, with this swiftly followed by the HP Latex R2000.
Lee Carpenter, Client Engagement Director at Dayfold, explains both machines have had a marked improvement on production and overall performance. While the HP Indigo 7K has added extra capacity and flexibility, the HP Latex R2000, which was installed in September this year by approved HP distributor Papergraphics, has allowed the company to bring profitable large-format print work in-house.
“Prior to purchasing, we carried out an assessment of all large-format printers currently available, weighing up their pros and cons,” Lee said.
“Our R2000 works hard! We produce a wide range of work; from conventional POS products and in-store signage and graphics for one of our key customers, to supporting elements for our rigid box making division. One thing that stays consistent is Dayfold’s reputation for producing high-quality, innovative work with a strong emphasis on sustainability.”
This, coupled with the printer’s large-format production capabilities and quality output, places Dayfold in a strong position to seek out more customers and take on additional work that was not possible prior to investing in the new R2000.
Lee said. “HP Latex technology builds on our existing commitments to be the ‘go to’ partner for sustainable print, packaging and now with our new HP investment, POS materials.
“The HP Latex R2000 has expanded our in-house offering as it allows us to build on standard digital and litho, to also include large-format print. This breadth of solutions created in-house provides our existing customers with peace of mind that we can meet all their needs and allows us entry into new markets and sectors.”
Such has been the success of this initial venture into in-house large-format printing that Dayfold is already looking at expanding its firepower further. This, Lee said, could see Dayfold again turn to HP and its Latex technology.
“We are relatively new to the large-format printing sector but already have plans to expand on our investment,” Lee said. “Our HP Latex R2000 has proved to be extremely impressive, so you never know.”
