Antigro Designer, makers of software for print personalisation and customisation, announce the appointment of Bobby Grauf as Head of Business Development (EMEA).
Antigro, an international software development company headquartered in Poland, Krakow also has operations in the US and UK. This addition to the team comes during a period of significant growth within the EMEA market for Antigro Designer, with Grauf set to spearhead further expansion in the region.
Bobby Grauf brings many years of print industry experience to his new role with Antigro Designer having worked within the sector for over 23 years. He has most recently been based in Germany as European managing director at Inkcups. Grauf first connected with the Antigro team at FESPA 2024 in Amsterdam, during which Inkcups and Antigro Designer both participated in the Personalisation Experience, collaborating in the ‘Personalise Make Wear’ smart factory. Following his departure from Inkcups, the opportunity to join forces with Antigro Designer and play a key role in its future development presented itself.
Marcin Majda, CEO and Co-founder of Antigro Designer, comments, “This is an exciting time for us at Antigro Designer, with so many businesses across EMEA discovering the incredible personalisation and customisation they can offer their customers thanks to our products. Now is the time to build on this fantastic growth phase with the appointment of a Head of Business Development in the region, and there is no-one more qualified or better suited to take Antigro to the next level in EMEA than Bobby Grauf – we are delighted to have him on board!”
Grauf commented on his new appointment and mission to spearhead growth in the EMEA region: “Antigro Designer blew my mind when I first saw the product and the team at FESPA Amsterdam 2024. Antigro Designer is THE must-have platform for customer-centric print personalisation and online design, and I am thrilled to have joined this young group of print innovators. Everyone who sees Antigro Designer has a real ‘wow’ effect and I am looking forward to introducing it to many more.”
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